Recent Press
Home Care Assistance's dedication to extensive industry research and reputation for going above and beyond to meet clients' needs has propelled the company to the forefront of the senior care industry and, as a result, has continuously landed them in media headlines, both locally and nationally.
| March 2012 | Central New Jersey Senior Care Company Launches Revolutionary Hospital to Home Care Company Home Care Assistance launches Hospital to Home Care program, a comprehensive set of educational resources for families managing the difficult transition home after hospitalization. | ![]() |
| February 15, 2012 | From Hospital to Home Care: A Step by Step Guide to Providing Care to Patients Post Hospitalization Home Care Assistance announces From Hospital to Home Care, the latest book in its senior health and wellness series. | |
| February 12, 2012 | From Hospital to Home: A Smooth Transition Margalit Tocher with Home Care Assistance of Chicago discusses the hospital discharge process and how to ensure a smooth transition home post-hospitalization. |
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| February 6, 2012 | Home Care Assistance to Host a Free Webinar in Honor of Heart Month On February 17th at 11 am PST, Drs. Marc Gillinov and Steven Nissen, renowned Cleveland Clinic heart experts and authors of “Heart 411-The Only Guide to Heart Health You’ll Ever Need,” will discuss their new book and provide valuable heart health tips and answers to questions on heart health. |
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| January 23, 2012 | Taking advantage: Elder financial abuse on the rise Barbara Schuh, Director of Field Operations at Home Care Assistance, discusses the rise of elder financial abuse, how to recognize it and ten strategies to prevent it in this article on YorkRegion.com. |
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| January 19, 2012 | Hospital to home care information available Newly launched Home Care Assistance Hospital to Home Care program, which is a set of educational resources for families managing the transition home after hospitalization, is feature in the Morris County Business Briefs section. |
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| January 15, 2012 | Home Care Assistance debuts in Lincoln market, plans second Nebraska location Feature story about Matt and Lee Nyberg, owners of Home Care Assistance of Nebraska, which opened in November 2011. |
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| January 12, 2012 | Home Care Assistance gives back this holiday season Article about Kenilworth-based Home Care Assistance of Greater Chicago and their participation in the 12 Days of Caring Campaign and Wilmette community parade. The article also features new hire, Loryn Kogan, who will now serve as Vice President and oversee client care services and business development. |
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| January 10, 2012 | Hospital to Home Care program is announced Home Care Assistance announces the Hospital to Home Care program, a comprehensive set of educational resources for families managing the difficult transition home after hospitalization. |
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| January 9, 2012 | Review #99: Happy to 102: The Best Kept Secrets to a Long and Happy Life The Paperback Pursuer reviewed our book Happy to 102 and gave it a high rating of 4.5 out of 5. |
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| December 29, 2011 | Letting Seniors Stay at Home Scott Fillingame of Home Care Assistance of Greater South Houston and Galveston was featured in an article about why he left his career as a commercial rebuilder to start Home Care Assistance. |
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| December 21, 2011 | Addressing Signs of Aging in Parents Over the Holidays Margalit Tocher of Home Care Assistance Chicago contributed an article on how to address signs of aging in parents over the holidays. She lists a number of warning signs that may indicate your parent or parents need assistance and can no longer live independently. |
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| December 26, 2011 | Operation Never Forget: Home Care Assistance Dan Koffman, the show's host, interviews Lily Sarafan about providing care to those with memory loss and how in-home care can help provide respite to family caregivers who need a break. She explains why Home Care Assistance is the best choice for in-home care and how our hourly and live-in caregivers can help improve quality of life for both caregivers and family members. |
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| December 19, 2011 | Home Care Assistance Welcomes Cheryl Miller, RN Home Care Assistance of Lincoln welcomes Cherlyn Miller, RN to its Nebraska group as a care manager focused on post-hospitalization care. |
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| December 1, 2011 | Senior Living – Help your loved ones live life to the fullest Lee Nyberg, Director of Marketing of Home Care Assistance of Nebraska, discusses how you can help your loved one live life to the fullest as he or she ages. |
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| December 2011 | No Place Like Home Lori Wengerd, owner of Home Care Assistance of Columbus, discusses how in-home care helps older adults stay in their own homes safely (a preferred alternative to an assisted living facility or nursing home) with the assistance of caregivers at an affordable price. | ![]() |
| November 25, 2011 | Sedentary Seniors: Engage the Mind, then the Muscles Jill Cabeceiras, Client Care Manager of Home Care Assistance Oakland, discusses the importance of keeping seniors engaged mentally and physically as they age and offers suggestions on how adult children and caregivers can help them achieve this. |
TRI-CITY VOICE |
| November 21, 2011 | Home Care Assistance Welcomes Lincoln Location Home Care Assistance opens a new location in Lincoln, Nebraska with owners Matt and Lee Nyberg. | ![]() |
| November 20, 2011 | President and COO, Lily Sarafan, interviewed on 94.5 KBAY Morning Show Sarafan discusses Home Care Assistance, the newest book in our wellness series, our services and rigorous caregiver screening process on the South Bay Sunday Show | |
| November 11, 2011 | Weigh options to find the best care for aging parents Jesse Walters, Client Care Manager for Home Care Assistance of Danville, contributed this article to San Ramon Express that discusses different care options and how to determine which type of care is best for your aging parent or loved one depending on his or her medical or non-medical needs. | ![]() |
| November 5, 2011 | Not just…Another Baby Boomer blog Not Just Another Baby Boomer blog featured a review of our Handbook of Live-In Care and shared a link with its readers to the free book download. | ![]() |
| November 2011 | A Call to Home Care Duty Military.com interviews Home Care Assistance of Houston and Galveston owner, Scott Fillingame, about his shift from the commercial rebuilding business to the senior home care industry. | ![]() |
| November 2011 | Welcome New Ambassadors Kevin McClarren, of Home Care Assistance of New Jersey, is featured in this article about the challenges of caregiving and how caregivers can protect their health through respite care, support groups and other resources in their local communities. | ![]() |
| September 29, 2011 | Home Care Assistance Fills Niche for Quality In-Home Senior Care Services in St. Louis This article features Jeff Schweikert, owner of Home Care Assistance St. Louis, and talks about why he got into the senior care industry, his reason for purchasing a Home Care Assistance franchise as well as a side bar on new hire Jenelle Jepsen-Welsh. | ![]() |
| September 26, 2011 | Home Care Assistance in Hot Springs under new ownership This article features our Hot Springs, Arkansas franchisee, Lindsey Smith, and discusses her passion for senior care and the reason she chose to own a Home Care Assistance franchise. | ![]() |
| September 21, 2011 | Staying Young Radio Show On this health and wellness program, Lily Sarafan, President and COO, discusses her book Happy to 102 and how different lifestyle factors impact aging and longevity in older adults. | ![]() |
| September 7, 2011 | Former Corporate Executives Turn to Franchising for Career Success Jeff Schweikert, owner of Home Care Assistance of St. Louis is featured in the Franchising Today section. He talks about his success in opening a senior care franchise and why Home Care Assistance is a good fit for him. | ![]() |
| September 2011 | Welcome New Ambassadors Lori Wengerd, owner of Home Care Assistance Columbus, is welcomed in this article to the Alzheimer's Association Ambassador program. She will now be part of a select group of dedicated advocate leaders throughout the country who play a critical role in helping the Alzheimer's Association meet its federal legislative goals. | ![]() |
| August 1, 2011 | The Pulse of Comfort Life Dr. Kathy Johnson contributed an article to Comfort Life that delves into the symptoms and risk factors associated with depression among seniors. She offers suggestions to those caring for aging parents experiencing depression and ways in which they can combat the disease and boost their mood. | |
| July/August 2011 | The Dangers of Extreme Heat In Older Adults In this article, Home Care Assistance of Red Bank owner Michael Fliegler discusses the dangers of extreme heat for older adults and shares tips on how they can avoid overheating.. | ![]() |
| July 18, 2011 | The Senior Tsunami Home Care Assistance of Michigan owner, Rob Louis-Ferdinand, contributed this article on aging and how to anticipate and plan for the acute and chronic problems that are likely to occur as your parents age. | ![]() |
| July 2011 | Preventing Burnout in Family Caregivers Dr. Kathy Johnson contributed an article on the signs of caregiver burnout and how to prevent it. | |
| July 2011 | Happy to 102 Featured Home Care Assistance's book, Happy to 102: The Secrets to a Long and Happy Life, was featured and reviewed in the Caregiver Solutions' book review section. | |
| July 16, 2011 | Franchise News: A Week in Review Article round-up discusses Home Care Assistance's corporate-franchise expansion model. |
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| July 2011 | Caring for a Loved one with Alzheimer's Dr. Kathy Johnson shares tips on caring for a loved one with Alzheimer's in the July issue of Minnesota Good Age Magazine's Health and Wellness section. | ![]() |
| June 28, 2011 | Shelly Lucas with Home Care Assistance of Halton-Peel/Hamilton to Receive Caregiver of the Year Award Shelly Lucas beats out 4,000 caregivers to receive the Caregiver of the Year Award at the 2011 Annual Home Care Assistance Franchise Convention in Vancouver. | ![]() |
| June 24, 2011 | Caregiver Receives Award This article features Shelly Lucas – winner of the 2011 Caregiver of the Year Award. She was presented this award at the annual Franchise Convention in Vancouver last week. Shelly was selected out of 4,000 caregivers because of her compassion, devotion to quality care and inspirational demeanor. | ![]() |
| June 24, 2011 | Caregiver Honoured Home Care Assistance caregiver Shelly Lucas was featured on InsideHalton.com for being the winner of the 2011 Caregiver of the Year Award. Shelly was recognized out of 4,000 other hardworking caregivers for the exceptional care and companionship she provided her client, Harold, and for tremendously increasing his quality of life. | ![]() |
| June 20, 2011 | Preventing Burnout in Family Caregivers Disruptive Women in Health Care featured an article from Dr. Kathy Johnson on the signs of caregiver burnout and ways to prevent it. | ![]() |
| June 20, 2011 | Healthy Living: Tips & Ideas Dr. Kathy Johnson is featured as a guest blogger and suggests ways to maintain a healthier lifestyle and slow the aging process. Included are four simple exercises to naturally improve your eyesight. | Satisfying Retirement Blog |
| June 18, 2011 | Home Care Assistance is Proud to Announce Five New Members to Its Million Dollar Franchise Club Home Care Assistance is featured on Franchising.com announcing that franchises in Albuquerque, Columbus, Milwaukee, Raleigh and Richmond are all on a $1,000,000 annual run rate. | ![]() |
| June 17, 2011 | How to Balance Care Between Aging Parents and Grandchildren Dr. Kathy Johnson discusses balancing care between aging parents and their children, for those in the sandwich generation. | ![]() |
| June 14, 2011 | Living in the Sandwich Generation Dr. Kathy Johnson is featured on the womenTALK blog and discusses tips for baby boomers in the sandwich generation caring for aging parents and children. She also provides helpful hints for avoiding caregiver burnout. | ![]() |
| June 11, 2011 | Business Forum: Financial abuse of elders alarming The Pittsburgh Post-Gazette featured a contributed article from Home Care Assistance of Western Pennsylvania on the alarming increase of elder financial abuse. | ![]() |
| June 9, 2011 | Boomers Caring for Aging Parents and Children Dr. Johnson, featured as a guest author, discusses tips for ‘sandwich generation’ boomers caring for both aging parents and children. |
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| June 7, 2011 | Signs that Your Aging Loved One Needs Help at Home Dr. Johnson discusses tell-tale signs that your aging parent needs help at home and what to do once this is determined.. |
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| May/June 2011 | How Do You Select a Reputable Home Care Agency? In this article, Home Care Assistance of Red Bank owner Michael Fliegler provides tips for a selecting a reputable home care agency for an aging loved one. The article also describes some of Home Care Assistance's service offerings and introduces their staff members. | ![]() |
| Spring, 2011 | Avoiding Caregiver Burnout Read Dr. Kathy Johnson's article on avoiding caregiver burnout in the Spring issue of Canada's Family Guide to Home Health Care & Wellness Solutions Magazine. | ![]() |
| May 2011 | An Expert’s Advice When Caring For A Loved One With Alzheimer’s ParentGiving.com features Dr. Kathy Johnson as an expert and gets her advice on the unique challenges family caregivers face when caring for a loved one with Alzheimer’s. | |
| May 09, 2011 | Carolina's style of care for seniors a success Home Care Assistance of Vancouver owner, Carolina Orosa, profiled in a business feature. | ![]() |
| April 27, 2011 | Caring for Loved One with Alzheimer's In this feature, Dr. Johnson discusses the new roles family caregivers take on in order to care for loved ones with Alzheimer’s. She touches on the steps caregivers can take to protect their health, both physically and mentally. | ![]() |
| April 6, 2011 | Tips for Caring for a Loved One with Alzheimer's In this Healthy Aging article, Dr. Kathy Johnson offers four essential tips for those providing care for a loved one with Alzheimer’s. By following these four pertinent steps, you will be able to greatly reduce the ‘emotional stress’ that comes with caregiving. |
Healthy Aging® |
| April 6, 2011 | Alzheimer's is The Most Common Cause of Dementia in People Over 65 Health News Digest features Dr. Kathy Johnson as a guest columnist. In the article, she discusses the issues that arise when caring for a loved one with Alzheimer's and offers suggestions on how caregivers can cope with the stress and frustrations that one often develops over time. | |
| March 25, 2011 | Caregivers lend each other ideas, helping hand Dr. Kathy Johnson is featured in the Fifty Plus Advocate newspapers article, which explains the importance of caregiver support groups when providing care for a loved one. | ![]() |
| February 2011 | Lessons from the Oldest People on Earth In the Natural Awakenings article, Margalit Tocher, President of Home Care Assistance of Greater Chicago in Kenilworth, discusses the dietary, exercise and lifestyle factors to living a longer and healthier life based off of studies of the long-lived elders in Okinawa, Japan. | ![]() |
| February 2011 | Seven Super Foods That Do a Body Good In this Senior Times article, Dr. Kathy Johnson discusses the health-boosting properties of a new generation of healthy snack foods. She explains their benefits and lists some healthy ways to integrate them into your diet. | ![]() |
| December 5, 2010 | Home Care Assistance of Michigan Discusses Holiday Respite Card Program Rob Louis-Ferdinand, owner of Home Care Assistance of Michigan, talks to the host of 100.3 WNIC Detroit Neighborhood Network, about a new respite card program he is offering to the local community over the holidays. The $100 respite cards can be purchased for oneself or another person and will give him or her four hours of high-quality care by a bonded and insured Home Care Assistance caregiver. | |
| December 4, 2010 | Aging Population Increases Demand for Home Care Article from The Boston Business Journal which discusses the booming growth of the home care industry and highlights the success of Home Care Assistance of Massachusetts owner, Larry Levine. | ![]() |
| December 1, 2010 | Veteran's Benefits and Home Care, Dave Glover Show on KFTK FM NewsTalk 97.1 Dave Glover talks to Jeff Schweikert, President and CEO of Home Care Assistance of St. Louis, about veteran's benefits in regards to in-home care. He discusses the different factors that make one eligible for benefits and who can receive them. | |
| November 19, 2010 | The Thrive and Survive Boomer Guide Dr. Kathy Johnson is featured in The Thrive and Survive Boomer Guide. She discusses the baby boomer’s role as a family caregiver, the challenges they face and ways to address these challenges. She also offers tips to safeguard one’s health, both physically and mentally. | ![]() |
| November 14, 2010 | Smart Ways to Care for Caregivers Dr. Kathy Johnson discusses burnout and the steps caregivers can take to protect their health and stress levels. | |
| November 7, 2010 | Everyone needs help avoiding burnout Lily Sarafan, COO of Home Care Assistance, discusses caregiver burnout, how to avoid it and strategies to protect your health. | ![]() |
| November 2, 2010 | How to Avoid Caregiver Burnout Former editor of AARP Magazine, Steve Slon, interviews Lily Sarafan, COO of Home Care Assistance, on ways caregivers can protect their health and avoid "burnout". | ![]() |
| October 11, 2010 | Franchises to Boomers: We Want You Rick Cohen, owner of Home Care Assistance of southeastern Wisconsin, is featured in an article about how franchising is a lucrative business opportunity for baby boomers, especially in the senior care industry. He exemplifies the kind of boomer-age entrepreneur franchisors are seeking out in the current economy. | ![]() |
| October 9, 2010 | Warren-based elder-care planner organizes panel discussion at Zarephath Christian Church Kevin McClarren, owner of Warren, NJ based Home Care Assistance organizes expert panel for the local community at the Zarephath Christian Church to discuss elder-care planning and answer any questions that caregivers may have who look after their parents. | |
| October 5, 2010 | The Caregiver’s Voice names June “Zoe” Kelly as Caregiver of October June "Zoe" Kelly chosen as The Caregiver's Voice first ever winner of the Caregiver of the Month of October. The monthly recognition program honors hard-working caregivers who display unconditional love caring for loved ones. | |
| October 5, 2010 | Wellsphere, TCV's Caregiver of the Month of October – June Kelly Article names Zoe Kelly as the Caregiver's Voice Caregiver of the Month for October. | |
| September 30, 2010 | Home Care Assistance Ribbon Cutting Ceremony in Kenilworth, Illinois Celebrates Local Business This article showcases the ribbon cutting ceremony for Home Care Assistance of Greater Chicago on the success of their business in the heart of the North Shore community. | ![]() |
| September 27, 2010 | Zarephath Christian Church offers panel discussion on elder-care assistance Kevin McClarren, Owner of Home Care Assistance New Jersey and President of the Caregiver Coalition, is one of four experts leading a panel discussion on elder-care assistance and planning that is free of charge and open to the public at the Zarephath Christian Church on Saturday, October 16th. | ![]() |
| September 13, 2010 | Book a holistic approach to living to the century mark Joana with the Washington Examiner interviews Lily Sarafan, COO of Home Care Assistance and co-author of Happy to 102 about the book, lifestyle factors that contribute to a longer, healthier life and the upside of in-home care. | |
| September 12, 2010 | 'Happy to 102’ a holistic approach to living to century mark This article features the Bay Area's own Lily Sarafan, COO of Home Care Assistance and co-author of Happy to 102. The book, lifestyle factors that contribute to a longer, healthier life and the upside of in-home care are all discussed in this story. | |
| September 9, 2010 | Grandparents Day In honor of Grandparents Day this Sunday, September 12th, Dr. Kathy Johnson discusses the importance of Baby Boomers checking in with their parents to see how they are doing and feeling. She also lists several tell-tale signs that may indicate your parents are in need of in-home, or another type of care, especially if you do not live locally. | ![]() |
| August 13, 2010 | Free Webinar on Portland Senior Care Franchise Opportunity with Home Care Assistance Jack Johnson, V.P. of Home Care Assistance, is hosting a free Senior Care Franchise Webinar for those interested in starting a meaningful, lucrative business in the Portland area where one can make a significant profit and a difference in the fastest growing industry in the United States and Canada – senior care. | ![]() |
| August 6, 2010 | A lesson in beauty, power of nature from 105-year-old, lifelong gardener This article pays tribute to one of Home Care Assistance's clients, Mattie Fancher, from Austin, TX. She is 105-years-old and still sharp as a tack thanks to the excellent service provided by her caregivers, as well as the support from her family and the enjoyment she receives from her garden. | |
| August 4, 2010 | "11 Hot Jobs for the Over-40 Set" Rick Cohen of Home Care Assistance Milwaukee discusses in-home senior care and how being a caregiver, while it may not land you the big bucks, makes a difference and is an extremely rewarding profession for many people and why. | ![]() |
| August 4, 2010 | Kathy Featured as Live-In Care Expert Dr. Kathy Johnson answers questions from Parentgiving.com about live-in care. | ![]() |
| August 1, 2010 | Larry's appointment to be featured in the Happening's section The section mentions Larry Levine, co-owner of Home Care Assistance of Massachusetts, and his appointment to the Board of Directors of the Home Care Alliance of Massachusetts, an industry group that assists more than 170 home healthcare agency members deal with various regulatory developments. | ![]() |
| July 27, 2010 | Healthier Lifestyle for Seniors Living at Home Carol Marak writes about Home Care Assistance’s own Balanced Care Method and how it can greatly improve the lifestyle of seniors at home. | |
| July 26, 2010 | 5 Steps To Protect Against Extreme Heat’s Effects On Seniors Dr. Kathy Johnson talks to ParentGiving.com about the dangers of heat for the elderly and gives expert tips on how to remain safe in the summer months. | ![]() |
| July 14, 2010 | Group sets voluntary standards for home elder care As a key contributor to the creation of this program, Larry Levine, owner of Home Care Assistance Massachusetts, is quoted in this article, which discusses the new Accreditation Standards for caregivers, rolled out by non-profit Home Care Alliance of Massachusetts. | |
| June 21, 2010 | Home Care Assistance 2010 Franchise Convention Keynote Speakers Announced This press release announces Home Care Assistance’s speakers for its annual 2010 Franchise Convention 2010 in New Orleans. Bob Moore from GE Healthcare Home Health will be presenting on the Intel® Health Guide and Dr. Dennis McCullough from Dartmouth Medical School will be discussing "slow medicine" from his recent book, My Mother, Your Mother: The Compassionate Approach to Caring for your Aging Loved Ones. | ![]() |
| June 19, 2010 | Run Your Business on Internet Time with Google Apps Lily Sarafan, COO, talks to business and franchise resource CepaTrust.com about the importance of businesses using Google Apps and how Home Care Assistance uses them to grow internationally. | ![]() |
| May 6, 2010 | Why Centenarian are so Content Lily Sarafan, COO of Home Care Assistance, discusses the lessons learned from the Centenarian Study in Okinawa, Japan and how senior care should be modified using those lessons in this article on healthy lifestyles in those over the age of 100. | ![]() |
| April 22, 2010 | Self sufficient, with a little assist Ron Kinder, Owner of Home Care Assistance San Diego, discusses his business model, success in growing the company and why in-home care is an attractive alternative to assisted living facilities and nursing homes. | ![]() |
| Febuary 18, 2010 | Senior care franchise recognized for growth and expansion in 2009 This press release announces Home Care Assistance as a Franchise 500®, the world's first, best and most comprehensive franchise ranking based on objective, quantifiable measures of franchise success. | ![]() |
| December 19, 2009 | Happy to 102 with Lily Sarafan and Park Bishop Health Radio features Lily Sarafan, COO, where she discusses Happy to 102 and exposes some of the secrets to living a long and healthy life. | |
| November 02, 2009 | Against All Odds, 22 Year Old Builds Multi-Million Dollar Home Care Assistance Business Health Radio features Lily Sarafan, COO, where she discusses Happy to 102 and exposes some of the secrets to living a long and healthy life. | ![]() |
| October 15, 2009 | Reading Room: Happy to 102 This review of Happy to 102 briefly explains the book and how it is a helpful resource for seniors. | ![]() |
| October 13, 2009 | Age Wise Living: How to be Happy to 102Voice America features the book Happy to 102 and discusses its secrets to living longer and healthier as we age, on their show Age Wise Living. | ![]() |
| October 7, 2009 | Happy to 102 with Author Lily Sarafan Lily Sarafan, COO, is featured on The Dr. Pat Show, where she discusses Happy to 102. | ![]() |
| October 02, 2009 | Are You Prepared To Be Happy To Age 102? This article from the American Chronicle discusses Home Care Assistance’s book, Happy to 102, co-authored by Lily Sarfan MS, Kathy N. Johnson PhD, CMC and James H. Johnson PhD. | |
| September 22, 2009 | Secrets to Living a Longer Life Lily Sarafan, COO, is a guest on ABC’s View from the Bay and discusses how to enjoy improved health-span alongside increased lifespan, drawing from her book, “Happy to 102: The Best Kept Secrets to a Long and Happy Life.” | ![]() |
| September 15, 2009 | Reading Room: Happy to 102 This review of Happy to 102 briefly explains the book and how it is a helpful resource for seniors. | ![]() |
| August 29, 2009 | Happy to 102 with Author Lily Sarafan Lily, COO, is featured on “A Touch of Grey: The Talk Show for Grown Ups,” where she discusses the new book Happy to 102. | ![]() |
| August 24, 2009 | Home Care Assistance's Exclusive Balanced Care Method(TM) Designed to Promote Longer, Healthier Lives Home Care Assistance announces new caregiver training program called the Balanced Care Method™ to promote longevity and well for seniors throughout North America. | ![]() |
| August 20, 2009 | Live to 102: Living Longer and Healthier Health Radio features Lily Sarafan, COO, where she discusses Happy to 102 and exposes some of the secrets to living a long and healthy life. | ![]() |
| August 9, 2009 | Happy to 102: The Best Kept Secrets to a Long and Happy Life This is a positive and appreciative book review of Home Care Assistance’s book Happy to 102. | ![]() |
| August 9, 2009 | U.S. Census Bureau: 1 Million American Will Live Past Age 102 This site discusses Happy to 102 and some of the great advice that can be found in this book, co-authored by Lily Sarafan, Dr. Kathy and Dr. James Johnson. | |
| July 29, 2009 | In the Dark Age of Madoff and AIG, Senior Home Care Shines as an Honest Business A press release detailing the business potential and profit with senior home care, an honest industry, despite the corruption of corporate players like Allen Standford and Kenneth Lay in the marketplace today. | ![]() |
| July 15, 2009 | Innovative Senior Care Agency Promotes Healthy Longevity with New Book - Happy to 102 Home Care Assistance recently released its new book, Happy to 102: The Best Kept Secrets to a Long and Happy Life, that lays out specific lifestyle factors that promote healthy longevity for all adults. | |
| May 22, 2009 | Aging population increases demand for homecare This article in the Boston Business Journal discusses the recent increase in demand for home care, and references Larry Levine, owner of Home Care Assistance Massachusetts, with regards to his successful advertising and business strategies. | |
| April 17, 2009 | Home care agencies expected to flourish This article from the Atlanta Business Chronicle discusses the recent increase in demand for in-home senior care and cites Triff Cook, Director of Client Services for Home Care Assistance Atlanta, as a senior care expert. | ![]() |
| 2009 | Home Care Assistance Named in Franchise 500 Entrepreneur Magazine lists Home Care Assistance Franchise as one of the top 100 fastest growing franchises. | |
| November/Dec, 2008 | An insider's secrets for securing an in-home caregiver Chris Ensman, owner of Home Care Assistance Dallas, offers his expert advice on how to find the right caregiver for you or your loved one. | ![]() |
| November 13, 2008 | "Home Care Assistance Caregiver recognized on NBC's Today Show - Natalie gives thanks to a caring woman" Terry Suryn is featured on NBC’s Today Show for her above-and-beyond work as Home Care Assistance caregiver. Her client’s daughter, Natalie, thanks Suryn for her compassion and dedication to her mother, who suffers from Alzheimer’s. | ![]() |
| November 1, 2009 | Okinawa Centenarian Study: Translating Lifestyle Choices into The Balanced Care Method Kathy Johnson is featured as an expert on the Okinawa Centenarian Study and explains the highlights of the Balanced Care Method as developed by Home Care Assistance. | |
| November 1, 2009 | Reading Room: Happy to 102 This review of Happy to 102 briefly explains the book and how it is a helpful resource for seniors. | |
| November 15, 2008 | Trailblazing Homecare Franchise Achieves Dominant Marketing Position via Strategic Partnership with Google Lily Sarafan, COO, talks to Franchise Bison about Home Care Assistance’s partnership with Google and how Google Apps helped the company grow internationally. | ![]() |
| September 29, 2007 | Home Care Goes Private The Montreal Gazette features Tim Thomas, the first ever Canadian Home Care Assistance franchisee, and how his frustrating search for private home care for his mother drove him to bring Home Care Assistance to Canada. | |
| September 28, 2009 | Senior Care Company Partners With Long-Term-Care Insurance Provider Home Care Assistance partners with Genworth Financial, a long-term care insurance provider, to provide greater awareness of, and access to, 24/7 live-in senior care throughout North America. | ![]() |













































































